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  • Contents

    i. How to use this resource

    ii. Quick links

    iii. Guide summary

    1. Introduction

    1.1 Benefits of crowdsourcing
    1.2 Is Crowdsourcing right for you?
    1.3 Build a community

    1.4 Community culture

    2. Key Decisions

    2.1 Challenge checklist

    2.2 Confirm outcomes

    2.3 Incentives

    2.4 Open vs closed

    2.5 Challenge stages

    2.6 Moving ideas forward

    2.7 Selection process

    3. Key Resources

    3.1 Time

    3.2 Moderation

    3.3 Team capacity, roles & skills

    4. Facilitating your challenge

    4.1 Community management

    4.2 Expanding your reach

    5. Communication

    5.1 Outreach

    5.2 Tone

    5.3 Frequency

    5.4 Segmentation

    6. Measuring Impact

    6.1 Methods

    7. Additional Resources

    7.1 Seed ideas

    7.2 Incubation

    7.3 Intellectual Property

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